TAG | Twitter
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Twitter Marketing – Find Out Why It Is Not Working For You
0 Comments | Posted by Total Hosting in Articles
This is a great new Twitter tactic I just found and wanted to share with everybody.
I am presuming that you already know that network marketing is based upon these two fundamentals. 1) You have to generate traffic that’s aimed at whatever your niche is. 2) You have got to send that traffic to your nerve center by promising something of value. OK, pretty much everyone in network marketing knows this. What they don’t know is HOW to do this.
There are a lot of ways to build traffic. In this post we’ll be targeting social media. More specifically, we are taking a look at Twitter.
What makes Twitter such a great option? There are two reasons. 1) It’s free. Who doesn’t love that? 2) The information is generally available to anybody who would like to use it.
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Top 5 Online Marketing Tips for Small Businesses – Part 4 – Social Marketing
0 Comments | Posted by Total Hosting in Articles
If you haven’t read my previous posts, you might want to check them out. There’s one on Email Marketing, Affiliate Marketing and Search Marketing.
2. Social Media Marketing
Over the past few years, social media marketing has grown to become a familiar and a somewhat vaguely understood term in the marketing industry. With Facebook boasting over 300 million users, and presidential campaigns going onto Twitter, it is understandable that marketers want to get a share of the pie, and somehow monetize this ever growing media.
Social Media Marketing (SMM) is simply using social networks such as blogs to promote a company’s brand, products and services, as well as build relationship with customers and possibly the general public.
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Why 2010 Will Be A White Knuckle Ride For Web Marketers
0 Comments | Posted by Total Hosting in Articles
Next year may just prove to be one of the most challenging times for pursuing online or Internet marketing on the web. It may just be a watershed moment for many marketers struggling to keep abreast of all the different factors which have come into play in recent months. Most of these changes will stem from two main sources for potential upheaval: the first being the New FTC (Federal Trade Commission) Guidelines regarding Testimonials and Endorsements and the second being “ALL” the recent changes within Google. Actually, we already have the new FTC Guidelines which came into effect on Dec. 1st of 2009, but how these new rules are enforced will play out in the coming year as test-cases are brought to court. Basically, these new rules call for absolute disclosure and full transparency regarding Testimonials and Endorsements when a product or service is being offered for sale. Any business (monetary) relationship between the endorser and the company must be made known to the potential buyer. Obviously for those in online or affiliate marketing this could have a great impact if these new rules are strictly enforced. Just imagine all the website owners and bloggers who slap a few banners or affiliate links on their sites to cover hosting or operating costs… will they now have to disclose all these business arrangements?
Make some noise online by giving your sites a well-considered refresh. Craig Grannell finds out how to clear away the cobwebs
As the global economy continues to stutter its way through 2009, companies are increasingly fighting to be heard. In recent months, investment has shifted abruptly from traditional media and ‘real world’ environments to the internet, which provides the means to reach the largest possible audience in a relatively cost-effective manner.
In theory, this is great news, but in practice the picture isn’t entirely rosy. As Clearleft’s managing director Andy Budd explains: “Many people view a website as a one-off project, rather than an ongoing concern. Organisations often go through a big redesign and then let a website fall into disrepair.” Instead, he recommends training yourself and your clients to think of a website as a staged process, which should be updated every three to six months: “That way, it’ll always be up to date and will last longer, rather than spending the majority of its life underperforming.”
Instead of tearing a site down and rebuilding it from scratch, figure out ways to make the existing site work harder. “Breathing new life into a site through a design refresh is one such option,” suggests Budd. “Smart companies also explore usability improvements to help conversion rates – small tweaks to registration and checkout processes can see conversions skyrocket and pay for themselves in no time.” The trick is in knowing the difference between an expense and an investment. While some sites are too outdated to make do with subtle tweaks and need a radical revamp, you can often do a lot with a little, thereby finding yourself in tune with companies cutting back on large capital expenditures.
A young adult asked: “I need help with regard to Twitter. Any advice on how I can attack this in a productive manner will be much appreciated.”
First, it’s impressive that this young adult realized that a productive plan is needed to use Twitter for business. Second, I like the phrase “attack this in a productive manner.”
Why do I like the phrase “attack this in a productive manner”? Because using Twitter effectively is similar to planning a battlefield strategy. Now, of course, our purpose is not to crush the other people on Twitter. But we do want to figure out how to engage in a way that they pay attention to what we’re doing.
First I recommended reading my Twitter business articles whose links are at the bottom of my bio at Site-Booster.com — http://www.site-booster.com/blog/2009/09/phyllis-zimbler-miller-profile/
Then I said the next step would be to write a bullet point list of what the person would like to achieve on Twitter, including which areas of interest to focus on.