TAG | content
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The New Rules of Content Creation for Social Media Marketing
0 Comments | Posted by Total Hosting in Articles
The Issues as We See Them
When you begin your SEO campaign, it can be difficult to separate myth from truth. It seems everyone has different ideas of what works and what doesn’t, and even someone who’s been in the business awhile can get confused as SEO trends, tactics, and techniques change over the years.
While there may be much discrepancy, these 17 tips for SEO are something most experts seem to agree on. Following these rules, you can avoid some common mistakes and launch a successful campaign.
1. Perform keyword research. This is a very important step in your SEO campaign, before you even begin. Thoroughly research all keywords you may want to use – this can make a huge difference in your strategy.
Many bloggers, especially new bloggers wonder how often they should post on their blog. Do they post at a furious pace until their fingers bleed? Do they post only when the spirit moves them? The answer is somewhere in between.
Bloggers need to have a general idea of how often they plan to post. Consistency is more important than volume when it comes to posting. If you start off with great passion and post 5 or 10 postings every day for a month then suddenly lose steam your followers will recognize this and wonder if you are losing interest in your own blog. If you lose interest so will they.
How Often to Post – Gain Momentum
You are always better off gaining momentum rather than losing steam. Start off your blog by adding postings at a pace you know you can keep up with. On days that you are feeling particularly prolific you should create extra posts and save them in your admin panel without actually publishing them.
If you were to put together a list of irritating and annoying everyday occurrences, those dinnertime phone calls about getting your ducts cleaned or your windows and doors replaced would be high on the list, followed closely by email spam, and television commercials that seem to be twice as loud as the program and repeated ‘ad infinitum.’
Would You Like Some Behavioral Targeting With Your Duct Cleaning?
My own special hell includes all those newsletters, reports, and white papers touting statistical analysis aimed at directing advertisers to the behavioral targeting promise land. Behavioral targeting refers to the practice of collecting data (that’s data not information) about how people behave. That data is then used to display advertisements that are supposed to be of value to individuals who have shown an interest in that subject matter. From an advertiser’s point-of-view it seems like a very promising tactic for increasing the effectiveness of what otherwise would be a shotgun approach, and I would hazard a guess that at its most sophisticated (as in expensive) it may actually work. On the other hand, if it’s not done properly, it can lead to silly if not downright unfortunate marketing gaffes. It doesn’t take much of an imagination to see how this approach in the wrong hands or set to autopilot by some backroom programmers could go terribly wrong.
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Twitter Marketing – Find Out Why It Is Not Working For You
0 Comments | Posted by Total Hosting in Articles
This is a great new Twitter tactic I just found and wanted to share with everybody.
I am presuming that you already know that network marketing is based upon these two fundamentals. 1) You have to generate traffic that’s aimed at whatever your niche is. 2) You have got to send that traffic to your nerve center by promising something of value. OK, pretty much everyone in network marketing knows this. What they don’t know is HOW to do this.
There are a lot of ways to build traffic. In this post we’ll be targeting social media. More specifically, we are taking a look at Twitter.
What makes Twitter such a great option? There are two reasons. 1) It’s free. Who doesn’t love that? 2) The information is generally available to anybody who would like to use it.